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The Success Ingredients of Brand Development by Ira Spilky
• Ownership’s personal passion and leadership for the Industry and his Company.
• Stick to the Knitting – staying on course-focused to your Business and Marketing plan.
• Handle and treat every location consistently as if it was your First.
• Project a statement, a signature and a brand that sets you apart from your competition – Ask yourself the question – What is your point of differentiation?
• Move forward in a properly capitalized manner having a pre-determined vested interest in your company.
• Take a look around you and realize What Cream Has Risen To the Top and Stayed There and Why?
Ira Spilky can be reached at 310-201-4335. Email address spilky@mindspring.com. |
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Ira Spilky & Associates tel:
310-558-3241 fax: 310-202-1173 |
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